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The Hasbara Campus Pulse

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Activism Tip - Tabling

Mar 24, 2011

By Jessica Felber

Why is tabling on your campus so important?

Four good reasons:

1. Aside from an excuse to get a tan, tabling is also a great way to get your group's name out there.  Tabling helps builds recognition in the minds of students, which is the first step to building your membership and increasing the attendance of your programs.

2. Additionally, tabling can be used in its own right to build up your Israel group.  It gives you the opportunity to speak with students who may be interested in Israel and Israel activism, but have not yet heard of your group or its activities.

3. Tabling prior to your events is particularly important because it increases awareness of and interest in your event, thereby increasing attendance, media coverage, and support.

4. Lastly, tabling is not only useful for bringing students in, it is also useful for engaging students who are already involved.  Many students want to contribute to the group, but don't have the experience or confidence to plan their own events.  Tabling is an easy way to make these students feel valuable to the group.

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What is the most effective way to table?

Four necessary elements:

1. Tablers should never just sit behind the table.  Tabling is pro-active, and requires students to stand, move around, smile, and speak with students.  If one student has to sit behind the table to watch your materials, all other tablers should stand to the sides of, or further from the table and speak with students.

2. It is not a tabler's job to simply wait for students to come to you.  You must take initiative and bring students to the table yourselves.  Those tablers who are not sitting down should not only speak with students passing by, but encourage them to come over to the table to learn more about Israel, your group, and its events.

3. If you only have room for one document on your table, you should put all your info pamphlets and event fliers away.  The single most important paper at your table is the sign-up sheet and it should be with you every time without fail.  It is the job of the person sitting at the table to encourage sign-ups in addition to informing students about upcoming events.

4. And lastly, what should you do if an unfriendly face appears at your table, ready for an argument?  Tell him/her to chill out, have a friendly discussion, and continue meeting and engaging all students on campus.

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